Tighty-whities no more. Men's underwear has become just as important as women's, and the fashion industry has taken notice. Big-name designers like Calvin Klein and Tom Ford have revolutionized the men's underwear industry, giving guys the opportunity to envelop their most sensitive region in a way that is both fashionable and comfortable.
Where It All Began
Men's underwear has come a long way in the last 7,000 years or so, transforming from a simple bit of fabric wrapped around the nether regions- known as a loincloth- into the variety of different styles available today. Briefs, boxers, boxer briefs, trunks, bikinis, g-strings, long underwear, and jockstraps- there's something for every man and every need.
Design features have changed drastically as well. Boxer trunks originally came with a leather strap at the top, which wasn't very convenient or comfortable. It wasn't until the elastic waistband was invented in 1925 by the Everlast company that boxers and other styles of men's underwear- like briefs- took off in popularity.
The Importance Of The Right Undergarment
Underwear does more than just protect your bum from touching your clothing. Men, in particular, need the support underwear provides for the lower half of the body. Wearing underwear that is too tight, however, can lead to health problems like infertility and testicular cancer- which is why choosing the right pair is so important.
The right pair of underwear should feel supportive and comfortable, not too constricting or too loose. Elastic at the top and leg openings can help keep underwear in place and avoid the dreaded wedgie.
How Men's Underwear Is Getting Sexier
Recent years have seen an explosion in men's fashion, particularly undergarments. Men want to feel sexy and they want their partners to think they're sexy, too. No longer is it just edible underwear on Valentine's Day- men's underwear is flirty and trendy every day.
On our website, you'll find plenty of stylish options that bring the swag to the derrière. Whether you're looking for a twist on the classic cotton brief with a flowery print, or are ready to take a walk on the wild side with transparent boxers that are both breathable and risqué, we guarantee you'll find something you like. Encase your bottom in something special with a pair of our sassy men's underwear that rivals anything you'd find on the shelves at the most-provocative lingerie shop.